Changing Lives
Charity Spotlight

Created with you in mind, b4® hand sanitizer, cools, refreshes  and moisturizes all while doing some good for our communities.  

Our purpose is to change lives through charitable giving. Created by Midway Advanced Products, b4® is committed to giving 50% of the profits from the sale for our unique wellness products to children-focused causes through The Midway Foundation. The Foundation has donated more than $3.2 million to 150 organizations since its inception.

Click the image below to watch our video!










Clean the World has a two-part mission:

  • Collect and recycle soap and hygiene products discarded every day by the hospitality industry and other sectors that generate environmental waste.
  • Through the distribution of these and other donated products to impoverished people, prevent millions of hygiene-related deaths each year, reduce the morbidity rate for hygiene-related illnesses, and encourage vigorous childhood development.

Visit their website here.

How is b4® hand sanitizer different from other hand sanitizers?

b4® hand sanitizer was created with you in mind. We know convenience is key in today’s on-the-go lifestyle, so we’ve created single-use, hand sanitizer sachets that are perfect for traveling anywhere. Our luxury hand sanitizer cools, refreshes  and moisturizes your hands with a light scent. Best of all, the peace of mind you’ll have from knowing you have a convenient way to stay healthy while you’re doing some good for our communities, because b4® gives back to child-focused charities.


What could I use b4® single-use packs for?

b4® goes wherever you go! Throw them in your purse or pocket for travel on the weekend.  They’re so small that you can even keep one in your wallet. These single-use gel sachets are perfect for travel – planes, trains, cars, buses, boats…you name it. Try them out on your next family camping trip, at an outdoor concert, or trip to the grocery store. Your hands (and your health) will thank you.


I’ve heard that some hand sanitizer containing triclosan can be harmful. Is b4® hand sanitizer safe?

Yes, b4® products are safe, gentle on hands and are triclosan-free. Triclosan has been linked to producing higher incidence of hay fever and allergy risks, especially among children. b4® is committed to providing the best sanitizer products and improving the lives of children and their families.


How effective is b4® hand sanitizer?

b4® effectively kills 99.9% of germs and bacteria when used as directed. Make sure to rub hands together after applying b4® hand sanitizer until they are dry. Do not use water with the hand sanitizer. b4® also moisturizes hands with Vitamin E and aloe.


Where can I get b4 products?

b4® products are available online at Magellans and  You can also purchase b4 products at our online store.


Does b4® ship anywhere in the USA?

No, the standard option for shipping our products is via Federal Express ground service, which means they are not available for shipments to Hawaii , Alaska, or international. We offer free shipping. 


Can the b4® packs be customized with my company’s brand?

Of course! We would love to partner with your company to create co-branded gel sachets and packaging. We can customize the packets to match your color scheme, fonts and logo to effectively reflect your brand. These unique packets will expand your company’s brand, while supporting b4®’s worthwhile causes.

b4® has already co-branded with many businesses in the hospitality industry.  To find out more information and start branding your own gel packs, call 888.522.3868 or email


Who has b4® partnered with?

Transportation: Aries, United AirlinesLinstol 

Hospitality: Guest Supply, a SYSCO company,  Lodgeworks, The RK Group, Valencia Group

Distributors: ABM Janitorial, Ben E. Keith Foods, Darden, Federal Building ServicesU.S. Foods


I heard b4® gives back to kids. How does this work?

b4® is committed to improving the lives of children in our communities, whether it’s through wellness provided by our products or through funding to vital organizations. We give 50% of all profits from the sale of our unique wellness products to children-focused causes through The Midway Foundation. The Foundation has donated more than $3.2 million to 150 organizations since its inception. 

There are no extra steps that you need to take to give back through b4® – it’s all included in our mission. Every time you purchase a b4® hand sanitizer product, you enable contributions to be made administered by the Midway Foundation that support both local and national charities benefitting children-focused organizations with education, hunger and sustainable initiatives.  give well – live well®.


Where can I learn more about b4® products?

If you would like more information about b4®, contact: 

Partnership/New Business Relationships/Sales

Carla Curtis, Vice President-Business Development

Midway Advanced Products, LLC

Phone: 888.522.3868



Ariba Discovery:


We have created a luxury hand sanitizer product to be superior with an innovative approach to enhance the full service experience travelers desire; while simultaneously changing the lives of children.

Available in convenient single-use gel sachets and wipes, travel size and amenity packaging and sleek pump bottles. b4® hand sanitizer is a lifestyle solution to your wellness needs.

Single Use Gel Sachets

Packaged in crisp white packaging packed in a 2000ct carton. 

b4hspc2000-AF, b4 hand sanitizer gel sachets, alcohol free

Active Ingredient: Benzalkonium Chloride (.13%)

• 2000ct Carton
• Specially formulated to kill 99.9% of germs and bacteria
• Light scent
• Enriches hands
• Great for travel

2000 count Box Alcohol-Free - (b4hspc2000-AF) $140

b4 Partners

Find within of


Check out our Hospitality Video!

See how b4® is used throughout Hotel Sorella.
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The reviews are in! Amenity Kit reviews featuring b4 hand sanitizer

Here are some reviews of amenity kits that our hand sanitizer products have been included…
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See More Press


Customer Service

Toll-Free 888.522.3868  

Local 713.722.5450  

Midway Advanced Products, LLC - Houston, Texas 77024

Monday – Thursday, 8:00 AM – 5:30 PM CST Friday, 8:00am – 3:00pm CST

General Inquiries:

Orders and Potential Partnership Opportunities


For marketing inquiries, please contact


Charitable Product Donations for Eligible Non-profit Organizations

To be considered for a b4® charitable product donation, you must be a non-profit tax-exempt organization located within the immediate locations where we operate. Individual consumers seeking free samples for themselves or others are not eligible.

Corporate Contribution

Midway Advanced Products, LLC, the brand owner and third party distributor of b4® products, is committed to social responsibility through selective support of non-profit organizations in the communities where we operate, and in circumstances where communities are facing emergency needs.


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